PWA.Market is a multifunctional tool for creating PWA apps. PWA technology is relative new at the traffic arbitrage market, but currently are becoming more and more popular. Working with PWA apps you can make a good profit, but all depends on your creativity and an ad campaign settings up. Today we are going to show you the case study where we were driving traffic to 4RaBet offer on India.
Case Study
Source: Facebook
GEO: India
Offer: 4RaBet
Offering type: Public
Payment Model: CPA
PPA: $30
Period: 26.03.22 - 29.05.22
Spent: $66 400
Revenue: $166 200
ROI: 135%
Instal2reg: 1:3
Reg2dep: 1:5
Total: 78 128 installations ($0.85), 26 000 registrations ($2.55), 5 540 deposits ($12)
GEO: India
Offer: 4RaBet
Offering type: Public
Payment Model: CPA
PPA: $30
Period: 26.03.22 - 29.05.22
Spent: $66 400
Revenue: $166 200
ROI: 135%
Instal2reg: 1:3
Reg2dep: 1:5
Total: 78 128 installations ($0.85), 26 000 registrations ($2.55), 5 540 deposits ($12)
India is one of the most popular GEOs, which both experienced webmasters and novice webmasters drive traffic on. The total population of India at the beginning of 2022 was 1415 billion people. With that being said, India doesn't compare to any other country in its love of sports betting and cricket in particular.
Driving traffic on India, we managed to get $166 200. Below we attach the statistics from the Affiliate network:
Driving traffic on India, we managed to get $166 200. Below we attach the statistics from the Affiliate network:
Statistics from Affiliate Network
When setting up the advertising campaign, we chose the "purchase" goal. Traffic was optimized through the internal Facebook pixel.
Setting up an ad campaign #1
Setting up ad campaign #2
The following screenshot shows the first results after launching ad creatives. In about three days we managed to get about 120 installs, 40 registrations and 3-5 deposits.
Initial launch results
The ad creatives where made in richly vivid colors and with people's emotions. The ad creatives were segmented according to the language of the region. There are currently 22 languages officially recognized by the government in India. Below you will find a preview of two of the creatives:
An ad creative preview #1
Ad creative preview #2
After clicking on the ad, we sent the moderators to the white page in the style of a Ludo India Game and users to the PWA application designed in the style of the 4RaBet offer itself. By the way, you will not be able to design the webview appls in the style of the offer itself, because the marketplaces will not admit them. But with PWA you can make absolutely any design.
An white page in a Ludo India Game style example
A PWA app for the 4RABet offer example
After the user installed the app, we "pushed" it with push-notifications. We made them in English to cover a larger audience. We also selected the English/Any function in the settings, so that notifications would be sent to devices with any browser language.
A push-notification example #1
A push-notification example #2
Conclusion
No matter what someone says, PWA apps have definite advantages over webview which are worth using. The lower weight of the apps gives faster loading, the ability to design a PWA app in any style gives a higher conversion rate to install. It is impossible to ban a PWA app, and you can create a new domain for it in just 1 minute.
Get in touch with our support or manager if you have some more questions about sending traffic through PWA applications.
Get in touch with our support or manager if you have some more questions about sending traffic through PWA applications.